3000% increase in brand equity achieved within 6 months through strengthened relationships with key influencers.
Private/Public Sector Focus: re-thinking a state-owned Medical Insurance Scheme’s go-to-market strategy When you are an employer with more than 1.2 million staff, public workers on your pay roll, the burden of increasing health insurance scheme subsidies becomes that much more overwhelming. Such was the case with the employer, the African state, which had think innovative […]
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